Practical Tips on Choosing your Start-Up’s Name

By Kristie Prinz | February 27, 2015 |

Given my Silicon Valley location, I often am consulted by entrepreneurs and start-ups who have just started a business and are seeking advice on how to protect their trademarks.  However, more often than not, I quickly determine that the name that the entrepreneur or start-up has selected is a poor mark and my advice ends…

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