Posts Tagged ‘trademark license’
Steering Clear of Marketing Traps Around Milestone Events
If you are in the marketing/advertising business, your success depends largely on coming up with innovative new ways to promote a customer’s product or event offering. Thus, when a milestone event arises in the sports, music, or film worlds, you may be inspired to try to capitalize on those events by tying your marketing efforts…
Read MoreIs Your Business Infringing on the Intellectual Property in Other Companies’ Logos?
Increasingly, I have noticed a trend with websites: more and more, companies are displaying other companies’ logos on their websites. In fact, when my new website was in development, my developers proposed that I do the same. However, if you are displaying other companies logos on your website, there is a high likelihood that you…
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